November 9, 2021 – Activity Argentina – this is a great activity celebrates Argentine traditions. Gauchos are the nomadic and colourful horsemen and cowhands of the Argentine and Uruguayan Pampas (grasslands). They flourished from the mid-18th to the mid-19th century and have remained a folk hero similar to the cowbosy in western North America. … Gauchos subsisted largely on meat.

Activity Argentina

THE CHALLENGE

Show Argentina’s culture through a full day activity,with local accents and traditions.

THE CREATIVE IDEA

Be a Gaucho for a day.Celebration on Argentine traditions with lot of unique elements on display: criollo, horses, vegetable gardens, carriage museum, gauchos skills and equestrian show.We included a session on Argentina’s Wines, with a great sommelier to introduce Malbec.

Ending with a Folkshow, everybody dancing.

IMPLEMENTATION

We used Estancia La Republica, just 1 hour distance from the hotel area.

THE WOW FACTOR

At night we  change the traditional theme to show with Closed Door Dinner Restaurants. We inspected 45 restaurants to get the same level of service and food, and we divided the group according to the restaurant capacity. We got to exhibit contemporaryBuenos Aires nightlife.

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